A Tale of Two Business Accounts
Picture this: Sally, a small business owner, spends her Friday afternoons tediously managing her team’s access to the company’s banking account. Password resets, manual approval of transactions, and the constant fear of “What did I miss?” plague her weekends.
Meanwhile, over at a digitally mature bank, Jack enjoys a seamless interface in his business banking solution that allows him to assign specific permissions to each employee, track approvals in real time, and still make it to his Friday night plans.
What sets Jack apart isn’t just luck—it’s advanced sub-user management, a cornerstone of forward-thinking online banking platforms.
According to Alkami’s Business Banking Digital Maturity Model, 92% of surveyed institutions offer sub-user management, but the sophistication of these solutions varies wildly. Only a select few are maximizing their potential with granular permissions and intuitive user interfaces (UI). Let’s dive into why this matters and how financial institutions can rise to the occasion.
At its core, sub-user management allows businesses to provide access to their accounts for multiple users while maintaining control over who can do what. It’s the digital equivalent of giving someone a key to your office but ensuring they can only access the storage closet, not the cash register.
Business administrators granting business banking access to multiple users while retaining control over permissions, limits and actions.
The Business Banking Digital Maturity Model highlights a crucial insight: while most financial institutions have basic sub-user capabilities, it’s the user-interface (UI) design that distinguishes the leaders from the rest. Without a user-friendly interface, even advanced features can be rendered unusable.
Tech Titans—the most digitally mature institutions identified in the model—set themselves apart by consistently offering advanced functionality like granular permissions combined with a seamless user experience.
These institutions excel in delivering a cutting-edge online banking platform that is easy to navigate, making sub-user management a true asset rather than a frustration.
Their ability to blend sophistication with simplicity positions them as leaders in business banking solutions.
The key takeaway: a feature-rich system without an intuitive interface won’t cut it. Usability isn’t just a bonus—it’s a business imperative.
The true power of sub-user management lies not just in its features but in the way those features are delivered. A simple UI transforms advanced capabilities into tools that businesses can adopt with ease, creating a seamless and productive user experience.
To learn more about how user experience drives business banking success, check out our blog on Elevating User Experience as the Foundation for Business Banking Digital Maturity.
Here’s why a focus on sophistication and simplicity matters:
Alkami’s online banking platform takes sub-user management to the next level with sophisticated, commercial-grade functionality that’s designed to be easy to understand and use—even for the busiest business owners.
Alkami offers a digital banking experience built for advanced business accounts without sacrificing an approachable user experience for businesses of all sizes—and the financial institution administrators that serve them.
Key features include:
A standout aspect of Alkami’s digital banking platform is its focus on simplicity. The user-friendly design makes setting up roles and permissions as straightforward as setting up a social media profile, eliminating the frustration that often comes with overly complex systems.
Let’s revisit Sally from our earlier example.
Here’s how her life changes when her financial institution embraces advanced sub-user management with an accessible UI:
Before:
After:
If you’re a financial institution debating whether it’s worth investing in advanced sub-user capabilities with a refined UI, here’s some food for thought:
For more guidance on managing transaction limits effectively, check out our blog on Best Practices for Business Banking Solutions Transaction Limit Management.
Sub-user management is more than just a feature—it’s a reflection of how well an institution understands its clients’ needs. By offering advanced capabilities through an intuitive UI, banks and credit unions can transform their business banking solutions from functional to phenomenal.
With partners like Alkami leading the charge, there’s no reason to settle for mediocrity. So, the question isn’t whether your financial institution offers sub-user management—it’s whether you’re doing it with the simplicity and elegance of the most digitally mature segment in business banking, the Tech Titan.