Establish Banking Primacy Across Generations
Through the adoption of Anticipatory Banking
Get ready for a webinar full of actionable insights—and information you can actually leverage.
In partnership with The Center for Generational Kinetics, Alkami is proud to bring the third edition of our exclusive national study to life through an energetic discussion between Jason Dorsey and Allison Cerra. They’ll get straight to what matters most: what the data says about the needs of today’s (and tomorrow’s) digital banking consumers, and what financial institutions can do about it.
You’ll learn how digital banking account holders across generations are choosing their financial institutions, as well as the perceptions and expectations that are driving loyalty, product adoption, and growth.
Hear new evaluations about the following topics and more, shaped by the latest research:
- How the national makeup of account holders, business owners, and workforce will shift over time, with millennials and Gen X expected to dominate the workforce by 2033 as baby boomers retire
- Digital banking expectations, and establishing relevancy and primacy across generations
- Proving how digital banking and digital account opening are major value-drivers: With all the generations combined, 84% value digital experience quality when choosing a provider, and 50% are willing to switch for something better, especially younger millennials (62%), the highest of any generation
- How AI and data can help you move beyond personalization into Anticipatory Banking experiences that build trust and loyalty
