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The Power of Member-Driven Innovation

We’re honored to have David Gorham, VP of Digital Solutions, Rebecca Forsberg, Director of Enterprise Application Support and Salinna Reel, Director of Digital Product Operations at Apple FCU on the FIsionaries podcast.

They share how a clear focus, incremental implementation and a strong partnership with third-party solution providers is essential for successful digital banking transformation.

They also share how using member feedback to build an innovation roadmap and continuously measuring effectiveness of changes implemented limits missteps along the transformation journey.

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Podcast

September 18, 2025

From Data to Delight: Building an Exceptional CX Journey | Grow Financial FCU

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Right now, the greatest threat to banking isn’t fintechs or big tech—it’s member indifference. If your experience doesn’t engage, your members will quietly drift away. Your members don’t compare you t...
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Podcast

June 23, 2025

NASA Federal’s Formula for Digital Transformation Success

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Host, Jim Marous, is joined by Liam Petraska, Digital Banking Manager at NASA Federal Credit Union. Petraska shares the remarkable story of how the $5.5 billion credit union transformed its member exp...
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Podcast

May 16, 2025

From Seasonal Marketing to Timely Member Solutions at 3Rivers Federal Credit Union

FEATURING

From democratizing data across the organization to creating timely, personalized experiences for their 114,000 members, Chad Gramling, AVP of business intelligence at 3Rivers Federal Credit Union, exp...
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