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Leveraging Data to Enhance the Customer Experience

On this episode of the FIsionaries podcast host, Jim Marous is joined by Amy Driscoll, Digital Services Analyst, Jessica Norton, VP & Banking Systems Officer, and Zach Nichols, Business Innovation Manager at Kennebec Savings Bank. The group provides a perspective on building a modern digital platform leveraging data and insight to enhance personalization and engagement.

Kennebec Savings Bank also shares her perspective on how AI will enhance the customer experience and provide better ways of helping customers reach their financial objectives.

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J.D. Power 2025 Mobile App Platform Certification ProgramSM recognition is based on successful completion of an audit and exceeding a customer experience benchmark through a survey of recent servicing interactions. For more information, visit jdpower.com/awards.