On this episode of the FIsionaries podcast, Jim Marous is joined by Amy Krasikov, Vice President of Digital Experience at Raiz Federal Credit Union. Amy provides an inside look into their extensive overhaul of both their core platform and online banking system.
This revamp of their digital infrastructure has yielded amazing results, with a rapid adoption rate of 20% in less than 24 hours, escalating to over 50% within the first week. More importantly, their digital banking experience has garnered exceptional ratings of 4.8 on iOS and 4.9 on the Google Play store, reflecting the credit union’s commitment to providing a seamless and user-friendly interface.
Amy also shares her vision for the future, her near-term priorities and how Raiz Federal Credit Union will continue to differentiate itself in the marketplace.
