Less guessing, more yes-ing

Go beyond insights. With Alkami’s Data & Marketing Solution, financial institutions unlock predictive intelligence, marketing automation, and behavioral analytics—built to drive deposits, lending, and loyalty. Our customers achieve nearly 3X faster product adoption with data-activated campaigns*.

*Based on an Alkami survey of its customers using the Alkami Data & Marketing Solution
What if your institution could know—not guess—who’s ready for a new product, who’s drifting away, and which message will bring them back?

With Alkami’s Data & Marketing Solution, you turn passive data into predictive strategy, ready to fuel smart engagement across every channel.

Your data was always powerful. Now it’s actionable.

Your next deposits are already here

Spot, keep, and grow them—before the competition does.

Use behavioral signals to identify engaged users, uncover external accounts, and focus your marketing on high-value deposit prospects. 

About A Midwest financial institution:
$3.2B in assets in the Midwest

Target audience:
Consumers with competitive accounts, those shopping for investment products, or with increasing deposits

Campaign timeframe:
6 months

Campaign channels:
Digital banking, mobile banking, and the institution’s website

Results:
1,828 CDs opened

Campaign Snapshot

Targeted CD campaign nets 1,800+ new accounts

A Midwest financial institution launched a CD-focused campaign which targeted consumers with competitive accounts, individuals actively shopping for investment products, and account holders who had recently made significant deposits.

By utilizing Alkami Digital Banking and Data & Marketing Solutions, 1,828 CDs were opened over the six-month campaign—proving that even in a crowded market, data-driven financial services marketing automation can help financial institutions stand out.

Spot lending opportunities before they’re named

Predict the right offer, for the right account holder, at the right time.

See where users already hold loans, when they’re set to expire, and what they need next.

About the financial institution:
$3.2B in assets in the Midwest

Target audience:
Consumers predicted to open an auto loan

Campaign timeframe:
4 months

Campaign channels:
Digital banking, mobile banking and the institution’s website

Results:
141 auto loans opened, totaling $3.2 million

Campaign Snapshot

Four-month auto loan campaign brings in $3M+

A $3.2 billion financial institution in the Midwest aimed to increase its auto loan portfolio using predictive artificial intelligence (AI). Over a four-month period, the financial institution launched a series of campaigns to connect with account holders likely to open auto loans.

The financial institution deployed AI-driven campaigns through its digital banking solutions and public website. Predictive AI enabled the financial institution to identify account holders who were most likely to need an auto loan, allowing for targeted, relevant messaging.

Unlock commercial potential

Be the business partner they didn’t know they needed.

Our data tools help you identify and expand commercial relationships that fuel long-term growth.

About the financial institution:
$1.7B in assets on the East Coast

Target audience:
Business customers who have one business product

Campaign timeframe:
12 months

Campaign channels:
Digital banking and mobile banking

Results:
19 business loans sold, worth $46 million

Campaign Snapshot

$46M in business loans—powered by Alkami's Data & Marketing Solution

A $1.7B bank on the East Coast leveraged their digital banking channel to capture new business loans, targeting business customers who have one business product with the bank. In a 12-month campaign utilizing Alkami's Data & Marketing Solution, they captured $46 million in new business loans.

Capture interchange revenue

Put card activity data to work.

Find out where your cards are losing share—and promote debit and credit products that intercept outflow and lift interchange income.

About the financial institution:
$36B in assets in the Midwest

Target audience:
Consumers who have a competitive credit card or are shopping for a credit card

Campaign timeframe:
1 month

Campaign channels:
Digital banking and mobile banking

Results:
331 credit cards opened

Campaign Snapshot

Marketing campaign adds 331 credit card accounts in one month

A recent campaign by a Midwest-based bank with $36 billion in assets proves the power of data-driven marketing to impact card utilization. For just one month, the bank launched a campaign to increase credit card openings, targeting consumers who either held competitive credit cards or were shopping for new ones.

Using their digital banking solution to promote offers across desktop and mobile, the bank delivered personalized marketing messages that encouraged customers to switch or open new credit card accounts with the institution. In 30 days, the bank opened 331 new credit card accounts.

This demonstrates the effectiveness of using data-driven insights to deepen product adoption, and ultimately grow interchange income.

Three paths. One Data & Marketing Solution.

Whether you’re starting with insights or ready for full funnel automation, Alkami meets you where you are. Our modular solutions are built to integrate with your stack, scale to your needs, and show ROI.
Data Insights
Ready-to-use accurate insights ideal to augment existing data with 50K+ behavioral data tags.
Starting at
$ 23K
per year*
What's included:
  • Transaction Data Cleansing
  • Data Tags and Analytics
  • Predictive AI
  • Omnichannel Delivery
  • ROI Attribution Reporting
Learn more
Predictive AI
AI models to boost engagement, increase retention, and drive natural cross-selling.
Starting at
$ 47K
per year*
What's included:
  • Transaction Data Cleansing
  • Data Tags and Analytics
  • Predictive AI
  • Omnichannel Delivery
  • ROI Attribution Reporting
Learn more
Full Funnel Marketing
Take AI to the next level and enhance your martech stack with omnichannel delivery.
Starting at
$ 77K
per year*
What's included:
  • Transaction Data Cleansing
  • Data Tags and Analytics
  • Predictive AI
  • Omnichannel Delivery
  • ROI Attribution Reporting
Learn more

Not sure where to start?

Take our quick quiz to find the right plan for your institution’s goals.

Actionable data. Real results.

Unlock over 50,000 behavioral tags. Surface insights across every segment. And finally put your data strategy to work. Download the top 100 tags used by our customers.

More data = more value

Alkami’s Data & Marketing Solution amplifies the value of your digital banking solution, be it from Alkami or another digital banking partner. But, when you add the Alkami Data & Marketing and Alkami Digital Banking Solution together, you unlock even more value.

Curious how it all connects?

Trusted by financial institutions that want to grow smarter

"Alkami identifies every useful data point in the transaction stream that can help us better serve our members."

Alisha Johnson
Chief Growth Officer, Ideal Credit Union

“Alkami’s Customer Insights & Marketing Automation platform has allowed our financial institution to keep pace with the big banks, without adding overhead that would be required for us to do it on our own.”

Marketing SVP
Regional Bank with $2.5B in assets

“When we wanted to create audiences based on the needs of the market, we would get lists that weren’t accurate due to uncleansed data. We spent a lot of time trying to get the basics. Now with Alkami, we have it all at our fingertips.”

Emily Stewart
Director of Digital Marketing & Analytics, Metritrust Credit Union

“Our Client Success Manager has been so attentive and really committed to our success. I can honestly say Alkami has been one of the best vendors we’ve ever worked with.”

Cayla Keyes
VP & Retail Sales Manager, INB, National Association

“Alkami’s data-driven solutions have allowed us to quickly shift our resources to where they are most beneficial. Solutions like these that allow us to act nimbly will be key to our continued growth.”

Steve Zich
Chief Marketing Officer, Capital Credit Union

The vision behind the solution

EXPLORE INDUSTRY TRENDS

Uncover Key Technologies, User Behaviors, And Market Dynamics

J.D. Power 2025 Mobile App Platform Certification ProgramSM recognition is based on successful completion of an audit and exceeding a customer experience benchmark through a survey of recent servicing interactions. For more information, visit jdpower.com/awards.

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