Being future-ready with your data strategy means having an overview of your product line utilization, unique financial behaviors of each account holder, spend patterns, and activity with competing institutions. It also means activating data to deploy always-on, relevant, account holder experiences and targeted campaigns.
Segmint’s Customer Insights product transforms a financial institution’s disparate, multi-source, daily transaction data into dynamically segmented insights.
Our categorization of transaction data is the fastest, most broad, deep and complete that you’ll find anywhere, period.
Listen here as Busey Bank discusses how Segmint empowers their FI on a recent episode of the Banking Transformed podcast with The Financial Brand.