PLANO, Texas, March 23, 2015 – Alkami Technology Inc., a provider of digital banking solutions, announced that Syracuse, N.Y.-based Empower Federal Credit Union has selected its ORB Platform. The credit union will now deliver personalized service to its more than 150,000 members with the ultimate digital banking experience.
ORB provides a modern, unified platform across all devices and functional offerings, including retail, business, mobile, bill pay, personal finance management (PFM), Person-to-Person payments, marketing and more. Delivered with an SDK (software development kit), ORB provides Empower with superior flexibility and control, allowing them to build their own apps and product extensions as well as easily integrate new features and functions for all lines of business for a highly customized member experience.
“At Empower Federal Credit Union, we are dedicated to providing a custom banking experience that is unique to each member,” said Rebecca LeBlanc, vice president of Information Technology and Project Management for Empower Federal Credit Union. “By implementing Alkami’s ORB platform, we are upholding that commitment and further positioning ourselves as true innovators in a digital era.”
ORB also features an integrated intelligent content delivery system that delivers dynamic, real-time, one-to-one product marketing and cross sell. With a rapidly growing member base, this functionality will enable Empower to effectively promote products and services that are tailored, relevant and timely. In addition, the credit union is investing in a data warehouse that will be integrated with ORB to successfully provide real-time offers.
LeBlanc added, “We’re particularly excited about ORB’s extensive marketing capabilities, which will allow us to better target members with highly relevant offers. We believe our members will also enjoy this high-level of personalization.”
Empower Federal Credit Union is dedicated to strengthening all of its digital capabilities. In addition to investing in a modern digital banking platform, as well as a data warehouse for powerful, real-time digital marketing, the credit union is highly focused on mobile wallet functionality like ApplePay™ — a substitute to the traditional wallet that will allow members to securely manage all cards from their mobile device.
“Truly dedicated to providing superior service, Empower Federal Credit Union is raising the bar for the entire industry,” said Stephen Bohanon, founder, chief strategy and sales officer of Alkami Technology. “By transforming the role of their online channels, they will provide members more than basic online banking, and continue to be a leader in innovation. We stand ready to support their digital banking initiatives.”
About Empower Federal Credit Union
Empower Federal Credit Union is a full-service financial institution that provides savings, loan, and transaction services to members in Central New York, and in eight counties in New York State. Main offices are located in Central New York. As a credit union, Empower is a financial cooperative and is not-for-profit. For information, please visit www.empowerfcu.com.
About Alkami Technology
Alkami Technology, Inc. provides online and mobile banking solutions for credit unions and banks. Based in Plano, Texas, the company’s flagship product, the ORB Platform, delivers unparalleled security, flexibility, extensibility and a superior architecture for the future of digital banking. With its modern interface, intelligent content delivery system and customizable feature set, the ORB Platform is the ultimate digital banking solution for financial institutions. Alkami provides the ORB Platform as either a license or SaaS solution. For more information about Alkami, please visit www.alkamitech.com, visit them on LinkedIn at www.linkedin.com/company/alkami-technology or on Twitter at @alkamitech.